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Deploy your branded widget network across multiple social media, personalized start pages and other Web 2.0 environments
Build a branded widget network to stay connected with your customers A significant change has occurred in the way people consume online content. Consumers are spending less time with branded websites and more time with social media, personalized start pages and other Web 2.0 environments. By addressing this change marketers and publishers have an unprecedented opportunity to engage their customers in more frequent and interactive ways.
A branded widget network (BWN) is a suite of related widgets, desktop applications and Web 2.0 social media applications deployed as a focused brand-centric relationship engagement strategy. |
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